FOR IMMEDIATE RELEASE

Michael Guidetti
Bell, Book, and Candle

September 10 – October 9, 2010
Opening Friday, September 10th, 6-9pm

The Jancar Jones Gallery is pleased to announce an exhibit by San Francisco-based artist, Michael Guidetti, titled Bell, Book, and Candle.  This will be his second solo exhibit with the gallery.

Guidetti continues to explore the relationship between virtual and physical elements by expanding his field to architectural space. Painting the entire gallery a uniform bright green, Guidetti employs an unfixed/in-flux context created by the production environment of chroma-key (green-screen) video compositing technology. Rather than providing a blank neutral space it serves only as a temporary stand-in, demanding to be replaced. The viewer is confronted with this provisional setting in a state of waiting, without a final composite image. Markers for motion tracking and spatial reference placed around the space further enforce the absence of context.

Within the environment an array of equipment actively measures the physical, visual, and acoustic properties of the space. Reminiscent of tools used for ghost hunting, the instruments attempt to describe something non-visible/physical and provide some concreteness to something abstract. A video monitor among the equipment displaying computer generated 3D renderings of the exhibition shown in various perspectives and states, further complicates the ability to reach a complete, relative conception of the space.

Michael Guidetti received his BFA from the California College of the Arts, San Francisco.

For more information please contact Eric Renehan Jones or Ava Jancar at info@jancarjones.com or visit www.jancarjones.com. Gallery hours: Thursday – Saturday, noon – 6pm and by appointment.

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